Search Engine Optimization

Improving your site’s search engine rankings requires a properly coded, easy-to-use site with the appropriate amount of relevant content.  However, a continuous Search Engine Optimization (SEO) campaign is the only way to achieve and maintain top positions in search engine results.  94 Studios optimizes sites for use with all search engines.  Google is the search engine of choice since it is responsible for over 80% of online searches.  (show pie chart of yahoo, bing, google, other search percentages)

What is SEO and why is it important?

Search Engine Optimization or SEO uses a variety of tactics intended to continually improve where in search engine results your site will appear.

Why is this so important?  The number of visitors to your site depends upon your position in the search results.  Those sites appearing in positions 1, 2 or 3 of search results receive the majority of clicks and thus your goal is to appear in the highest search result position. 

 

What does SEO entail?

Search engine algorithms are constantly being adjusted in order to prevent manipulation by SEO companies. Coupled with the fact that search engine rankings improve slowly over time as a preventative measure by Google to prevent high-volumes of spam,  successful and long lasting SEO results require a long-term plan focused on specific target keywords. SEO requires persistent research and interactions with SEO experts to stay on the cutting edge.

What makes 94Studios different from other SEO providers?

There are companies will cut corners and outsource work with the results that the Internet is automatically spammed with links to your site.  These practices are unacceptable to Google and they will black list your site which completely removes it from search results.   It is very important to hire 94 Studios as the professional SEO firm with experience that adheres strictly to the accepted SEO practices while keeping your best interests in mind. 

Most important components of SEO:

• Optimized Site
• Keywords in Domain Name
• Incoming Links from Relevant Sites
• Constant Webite Content Updates

 

Link-building is the process of linking your site to other quality, relevant outside sites and is a rewarding aspect of SEO services provided.  Having a link from www.Toro.com to your lawn mower repair shop is very valuable for your site. With a lot of  incoming links from other reputable sites Google assumes your site must be important for the related topic.  On the other hand, having low value or non-related sites link to your site can actually be harmful as it will be perceived that your site is not providing added value..

The use of link farms that automatically post your website address on thousands of other websites can also lead to your site being black listed by Google causing it to not appear anywhere in search results.  Google has clearly defined what SEO practices are acceptable.  The link building process takes time and cannot be done in a short period of time or your site will be considered spam and also be black-listed.  Depending on your industry and the competition for the keywords you wish to be associated with the time and amount of work required to improve your sites search result positions varies.  Brand new sites often take 3-6 months to rank which is another way that Google protects its users from spam.  SEO is a continual process and in order to maintain search positions you must continually do maintenance work.

Some of the strategies used by our team of experts to dominate search results:

[+] On page SEO [+] Keyword Research [+] Social Media Promotion & Management [+] Blogging [+] Article & Content Writing

[+] Video Promotion [+] Link Building [+] Google Maps / Local Search Optimization [+] Press Releases